Program Presentation
Progress in Business Administration and Management has caused major changes in the various facets of business. Such changes affect both general administration strategies as well as specific operations, and have led to the redefinition of the job of management.
Organizations are increasingly abandoning the forms of management aimed at optimizing functions in favor of a systemic and integrated approach that provides improved system operations at a minimum cost. In this context, concepts such as marketing, logistics, quality, customer service, etc. form part of this new business culture in general, and more specifically hotel management.
Hotel Management must be developed according to a quality model, within a constant improvement process aimed at customer satisfaction. In this regard, the client is no longer a target of advertising campaigns and marketing, but is a source of strategic information about the quality of the product and service.
These changes have produced a more rigorous aspect of management, with a more complete and accurate methodological tool set for managing businesses. Similarly, all aspects of management have gained more prominence due to the importance of human resources in the development of projects.
Moreover, the increasing need to create companies and, of course, to lead them, keeping in mind the constant technical and scientific developments, has led many professionals to create their own businesses or to take charge without experience or sufficient knowledge.
The Specialization in Hotel Management explores these issues, that today are the reasons that have motivated the response of tourism agents, with emphasis on seven interrelated key issues:
- Administration and business management.
- Strategic management of human resources.
- Quality management in tourism businesses and destinations.
- Management techniques and organizational leadership.
- Integration of business management systems.
- Hotel Business Management.
- Food and Drinks Management.
Who is the programme for?
The proposed methodology and clear and diverse curriculum make the Specialization in Hotel Management designed for people without previous academic degrees who wish to receive training in this field, as well as graduates and professionals who want to expand their career opportunities.
Diploma
Successful completion of the Program will enable you to be awarded the degree in Specialization in HOTEL MANAGEMENT.
After successfully completing the Program, the student will receive the degree as awarded by the University where they have enrolled.
Program Structure
The credits structure for the Hotel Management program is compiled in the following table. Since it is a distance program and not subject to classes, a specific start date is not set so, the student can enroll at any time, provided there are spaces available:
| CREDITSa | |
|---|---|
| TOTAL | 41 |
| 1st Part: Subjects | 31 |
| 2nd Part: Final Project | 10 |
a. The equivalent value of credits can differ according to the issuing university.
Duration
The program in Hotel Management has 41 credits.
The duration of the program in Hotel Management varies between 9 and 12 months, depending on the student's dedication. In this period of time, the student must have successfully passed all the evaluated activities and approved the Final Project, if any.
Objectives
General objectives:
- To train comprehensive managers in acquiring a solid understanding of innovative management techniques and the development of managerial skills that increasingly represent a differentiating feature in successful businesses.
Specific objectives:
- To provide students with a full understanding of the organization, structure and management of companies for tourist lodging.
- To provide expertise and leadership skills to manage hotels in a responsible way.
- To define, analyze, and develop lodging options, their management and operations processes in different areas.
- To define, analyze, and develop marketing processes taking into account new technologies, communication and marketing techniques.
- To encourage critical thinking and analytical skills regarding the particular problems of the tourism business.
- To provide students with the skills necessary for the exercise of leadership in the areas of logistics and operations, economic, financial, marketing and human resource management, applied to the field of hotel and restaurant management.
Career Opportunities
These studies are aimed at people who wish to run a hotel or catering establishment or high-end restaurants as well as companies related to the hotel and tourism sector such as recreation centers or theme parks.
In general, graduates who complete the program are qualified to work in hotels and tourist accommodations, managing activities for lodgings (residences, senior centers, etc.), consultants for hotel projects, management of restaurant chains, entertainment center and theme park management, and hotel management and catering in either general or departmental management.
Study Plan
The Hotel Management program is made up of eleven subjects and a Final Project in the case of Specialization, Post graduate and Expert degrees.
- 1st PART: SUBJECTS
The first part teaches tourism management, from the theoretical, conceptual and historical foundations to the organization, social and technological implementation.
The goal is for students to gain an overview of the tourism sector, through the different related multidisciplinary topics.
Corresponding subjects and hours that make up the first part are shown in the following table:
| 1st PART: SUBJECTS | ||
|---|---|---|
| SUBJECTS | CREDITS | |
| 1 | Hotel Business Management | 6 |
| 2 | Food and beverage management | 6 |
| 3 | Management techniques and organizational leadership | 3 |
| 4 | e-Business and its Integration with Corporate Systems Management | 5 |
| 5 | Business Administration and Management | 4 |
| 6 | Strategic Human Resource management | 3 |
| 7 | Strategic Management of tourism companies and destinations | 4 |
| TOTAL | 31 | |
These subjects, despite being independent from each other, are structured according to a consistent pedagogical sequence that facilitates understanding from simple to increasing complexity. Each subject is divided into basic units or chapters, the content of which includes printed material to be studied in order to satisfactorily answer the tests.
- 2nd PART: FINAL PROJECT
In the cases of Specialization, Post graduate or Expert degrees, the last phase of the program is devoted to the development of the Final Project, that can be done at the same time as the first part if the student prefers.
The Final Project must refer to some of the areas studied or related fields, both theoretical as well as applied.
| 2nd PART: FINAL PROJECT | ||
|---|---|---|
| SUBJECTS | CREDITS | |
| 1 | Final Project | 10 |
| TOTAL | 10 | |
Management
- Dr. María Jesús Sánchez Muñoz. Associate Professor in the Department of Geography and Geology at the University of Jaen.
- Dr. Antonio Maya Frades. Doctor in Geography, Professor at the University of Leon, Spain.
- Dr. Cristina Hidalgo González. Associate Professor in the Department of Applied Economics at the University of Leon.
- Dr. Leonor Calvo Galván. Doctor in Biological Sciences. Professor at the University of Leon, Spain.
- Dr. Marco Antonio Robledo Camacho. Associate Professor in the Department of Economics and Business at the University of the Balearic Islands.
- Dr. Eugeni Aguiló Pérez. Professor in the Department of Applied Economics at the University of the Balearic Islands.
- Dr. Xavier Elías Castells. Doctor in Industrial Engineering. Waste Market Director of Catalonia, Spain.
- Dr. Rosalba Guerrero Aslla. Doctor in Metallurgy Engineering. Professor at the University of Piura, Peru.
- Dr. Roberto M. Álvarez. Doctor in Project Engineering, from the Polytechnic University of Catalonia, Spain. Master in Project Management and Design, from the Milan Polytechnic, Italy. Professor at the University of Buenos Aires, Argentina. Director at the Iberoamerican University Foundation (FUNIBER) Argentina.
- Dr. Oscar Arizpe Covarrubias. Head of the Ecology of Coastal Systems Laboratory. Full time Professor and C Associate Researcher, Head of the Laboratory at the Autonomous University of Southern Baja California.
- Omar Gallardo. Mining Engineer. Professor at the University of Santiago, Chile.
- Icela Márques de Rojas. Civil Engineer. Professor at the Technological University of Panama, Panama.
- Professor Emilia Gámez Frías. Professor at the University of Guadalajara, Mexico.
- Dr. Emmanuel Soriano Flores. Doctorate in Higher Education Sciences from the Universidad Autónoma Chapingo. Master’s Degree in Educational Innovation from the Universidad Pedro de Gante. Master’s Degree and Bachelor’s Degree in Business Administration from the Universidad Nacional Autónoma de México (graduated with honors). Postgraduate degree in Financial Management and Accounting from the European Business School of Barcelona. Master’s Degree in Business and Corporate Communication from the Universidad Isabel I. Professor at the Universidad Internacional Iberoamericana.
FUNIBER Training Scholarships
The Ibero-American University Foundation (FUNIBER) periodically delivers an economic baseline with extraordinary character for scholarships in FUNIBER Training.
To apply for it, you only need to send your application for a scholarship on the website’s main page with the required data, and the evaluation committee will examine the suitability of your candidature to be granted economic aid, in the form of a scholarship in FUNIBER Training.